elektra creative © gems

elektra creative ©

Design for humans who seek clarity

T-Mobile Logo
Salesforce Logo
Bluewolf Logo
SoLo Logo
Verizon Media
The image features the word 'yahoo!' written in bold, purple letters on a black background.

Design Bento Box

A curation of design projects 🥢

Projects

From enterprise platforms serving millions to fintech empowering communities.

Yahoo Finance

35% increase in mobile engagement

Verizon Media

$100M in revenue from an unified system

SoLo Funds

22% rise in retention and repeat lending

Bluewolf + IBM

Brand evolution leads to IBM acquisition

Design Bento Box

A curation of design projects 🥢

Design Bento Box

A curation of design projects 🥢

Clarity Method

A collaborative design process. 🫧

01.

Discovery Call

A focused conversation to understand your goals, challenges, and what's holding progress back. You'll receive a tailored proposal within days.

02.

Scope + Align

Together we'll shape the brief, define deliverables and measurable goals, and establish a timeline that fits your team's rhythm.

03.

Clarity Sprints

Focused sessions that explore, test, and refine ideas quickly. Weekly check-ins and async updates keep progress smooth and aligned.

04.

Thoughtful Handoff

Final strategy, clear documentation, and continued support through implementation so your team can build with confidence and clarity.

Design Services

Designing with clarity.🌿

🫧

Product Strategy

Clarify vision and roadmap to align teams around what matters most.

🖱️

Product Design

Distill complex ideas into intuitive, high-impact digital products.

🐚

Visual Storytelling

Cohesive visual identities and interfaces shaped by story and clarity.

🪷

Design Systems

Create scalable systems that support collaboration and long-term growth.

Calm under pressure, consistently elevating quality while navigating complex product challenges.

Maceo

Director @ Verizon Media

Unified T-Mobile branding with Salesforce Lightning into a clear, cohesive product experience.

Jason

CSM @ Bluewolf

Built a scalable design system for SoLo Funds, improving consistency and collaboration.

Man Hi

Design Director @ Solo Funds

A strong team player who provides clear communication and delivers thoughtful outcomes.

Andre

UX Director @ 7Summits

Testimonials

Feedback from 10+ cross-functional teams. ✨

A creative, reliable designer who works smoothly with developers and cross-functional teams.

Sebastian

Engineer @ SoLo Funds

Contributed to the T-Mobile project, improving workflows and efficiency for 6,000 sales reps.

David

Director @ Bluewolf

About

I'm a product designer working between New York and Europe, currently writing a book on neurodivergence while drawing inspiration from art, creativity, and the ocean. 👩🏽‍💻

Born in India and shaped by time in California and New York, I bring a global perspective that blends intuition, color, and structure into thoughtful design.

For 15+ years, I've designed enterprise tools and product strategies in the Salesforce ecosystem for Fortune 500 clients like T-Mobile and IBM, contributed to design systems at Verizon and Yahoo Finance, and helped SoLo Funds make fintech more inclusive for underserved communities.

I collaborate with clients who value thoughtful design, clear systems, and products that make everyday life a little easier.

Need Clarity?